Smith Douglas Communities Rebrands as Smith Douglas Homes

Smith Douglas, an award-winning home builder known for constructing quality homes at affordable prices in Cherokee, Forsyth, Gwinnett, Hall and Paulding counties, is excited to introduce its new corporate brand. Rebranded from Smith Douglas Communities to Smith Douglas Homes, the builder has launched a new logo and tagline, as well as a revamped website.

 "We are first and foremost a home builder. Our decision to rebrand from "Smith Douglas Communities" to "Smith Douglas Homes" better represents what we bring to the market. We provide the opportunity for homeownership by building quality homes at an affordable price. We partner with established developers and build within communities that offer our homeowners superior location, convenience and the best value. We aim to be good stewards of our communities by providing homeowners the best possible lifestyle." stated Donovan Haag, CFO of Smith Douglas Homes.

While the color scheme continues to highlight the signature green and orange that Smith Douglas is known for, the new logo features an interlocking “S” and “D” to the left of “Smith Douglas Homes.” Under “Smith Douglas Homes,” the logo features the three key words highlighted in the new tagline: quality, integrity and value.

The new tagline, “Crafted with QUALITY. Built with INTEGRITY. VALUE for life,” perfectly highlights the buyer experience at Smith Douglas Homes. The builder ensures buyers will have a new home built upon a foundation of superior and distinct quality. Additionally, it prides itself on integrity and teamwork. From the corporate office to the community sales agents, Smith Douglas will always provide an exceptional experience for home buyers. Lastly, its beautiful homes are priced competitively, quality built and maintain an enduring value.

The rebranding comes as Smith Douglas Homes introduces several new communities throughout metro Atlanta. As one of Atlanta’s fastest growing home builders, Smith Douglas Homes currently offers affordable homes featuring the highest-craftsmanship in more than 25 metro Atlanta communities. For more information, visit www.SmithDouglas.com.